Jinburyeong Heulli Village, situated near Jinburyeong Pass, is known for its long winters, lasting up for half a year. As a result, the village cultivates highland crops such as chicory and bell peppers and operates pollack-drying fields. Visitors can purchase locally produced wild vegetables, corn, potatoes, medicinal herbs, and honey, or participate in a bell pepper-picking experience. The village is also popular for its local dishes, especially those featuring chicken.